Alpine Style, the magazine for mountain living Australian style, will be available at all good newsagents this week.

The publication will feature information on this year's Alpine Style Awards, which will be held at Hotham in the brand new and super chic White Room. The edition will also cover stories on New Hotham and will feature some great shots of the season to date. There will also be a spa report, with Hotham's new White Mountain Spa retreat heavily featured.

Alpine Style is that it has a strong allegiance to Hotham, Dinner Plain, Falls Creek and the surrounding Alpine Valleys, recognising that this region combines lifestyle, snowsports and gourmet food and wine like no other.

“Many of the world’s great regions have a dedicated lifestyle and tourism magazine; in some ways it’s a stamp of their status,” Alpine Style editor Jim Darby said.

He explains that the focus for him has been to create a high-quality glossy publication that has a regional lifestyle focus.

Alpine Style is distributed Australia-wide through newsagents, in QantasLink seatbacks and Qantas Club lounges and in key New Zealand destinations.

Subscriptions are available by ringing Lou Pullar on 0409 331 938.